51.03 Nikkei (日本経済新聞)

  • Created
  • Updated
  • Read time3 min read

51.03 Nikkei (日本経済新聞)

日本経済新聞・Nikkei is Japan’s flagship business daily, published by Nikkei Inc. and distributed nationwide in both broadsheet and digital formats. Its reporting cadence anchors corporate strategy research, with deep company filings, policy coverage, and market data that complement Finbiz deck development.

Core Products & Reach

  • Print Editions:
    • Morning and evening broadsheets with combined circulation above 2 million, prioritising corporate disclosures, macro policy, and regional industry beats.
    • Regional inserts (e.g., Kanto, Kansai) supply prefecture-level investment context for localisation decks.
  • Digital Platforms:
    • Nikkei Digital Edition with tiered subscriptions (Standard, Premium) unlocking archives back to 1975 plus real-time alerts.
    • Nikkei Asia delivers English-language analysis useful for cross-border investor briefings.
    • Mobile apps surface push alerts tied to Tokyo Stock Exchange disclosures, ideal for monitoring clients before daily stand-ups.
  • Data Services:
    • Nikkei NEEDS (Nikkei Economic Electronic Databank System) and QUICK terminals provide structured financial data, ESG indicators, and consensus forecasts.
    • The Nikkei 225 index and sectoral indices appear in nightly dashboards and can be embedded into Finbiz KPI slides.

Editorial Features to Reuse

| Feature | Why It Matters for Storytelling | Finbiz Application |
| --------------------------------- | ------------------------------------------------------------------------------- | ---------------------------------------------------------------------------------------------------------- | ---------------------------------------------------------------------- |
| Company In-Depth (企業報) | Long-form narratives dissect management playbooks and capital expenditure bets. | Convert into executive profiles or “operating model” slides, pairing with Cambrian Palace or Gaia footage. |
| Nikkei Smart Work Awards | Annual program benchmarking productivity innovation across industries. | Use shortlist as sourcing pool for case-study decks or story openers on workforce transformation. |
| Policy Tracker (政策ウォッチ) | Real-time coverage of Diet sessions and ministry ordinances. | Anchor regulatory risk sections, linking to 41.01 Japan Life — Residency essentials for compliance implications. |

Access & Licensing Notes

  • Subscription Models: Corporate accounts allow seat management and content clipping; Finbiz teams should request API access when automating briefings.
  • Citation Standards: When quoting Nikkei articles in English decks, include publication date, author, and a bilingual headline to respect licensing agreements.
  • Archive Search: The “日経テレコン” service enables keyword searches across past Nikkei titles (Nikkei MJ, Nikkei Veritas). Save search queries for recurring industry scans.
  • 51.02 Gaia no Yoake — shares Nikkei editorial DNA and often cross-promotes investigative themes.
  • 51.06 TV Tokyo BIZ — Nikkei and TV Tokyo co-operate on digital distribution; clips embed easily in internal briefings.
  • 51.01 The Cambrian Palace — another Nikkei Special property featuring executive interviews that complement Nikkei print investigations.

Todo

Backfill a sourcing index once we formalise the Finbiz citation workflow for Nikkei Digital articles.

Graph View